In mid-September we launched Thanksfor30.com, a video contest and promotion to celebrate Kremer Eye Center’s 30th anniversary. The idea was simple: take 30 seconds and share why you should win free LASIK with Kremer Eye Center. 

After launching the site, we promoted it on the web, on the radio, on the phone, and even in movie theaters throughout the region. We got great traffic and some really great submissions. (Almost 60 in total.) See them for yourself.  

The contest is now in Kremer’s control. They’ll be narrowing it down to 30 finalists and we’ll then open things up for public voting on November 10, 2010 for selecting the final six. The finalists will have one week to get out the vote and they’ll be armed with all the tools they need. Emails, social media…you name it, they’ll have it. 

The final phase of this promotion will be announcing all six winners on November 18. Stay tuned. 

› Read our Kremer Eye Center case study.